CG Lawyers

Trade Mark Clients and Results

Thank you to each of our clients for allowing us to use these case studies. We work with businesses from a wide range of industries, performing searches and providing legal representation for resolving disputes over intellectual property issues.

• Please select a client case from the above list.

• Lemon & Lime Design

  This client needed advice about whether she should apply for a trade mark in her 'lemon' and 'lime' corporate colours or in just black and white. Colour was obviously very important to her branding. CG Lawyers advised her to apply for registration in black and white because under section 70 of the Trade Marks Act (Commonwealth)when a trade mark is registered without limitations as to colour, it is taken to be registered for all colours. So once registered Lemon & Lime Design would be covered for all colours including, but not limited to, the corporate ones.

• Patchmagnets

  Client website: www.patchmagnets.com (opens in a new window)

  This is one of three examples from this client's portfolio of highly successful trade marks (PATCHMAGNETS, THE FRIDGE MAGNET FACTORY and ADPOST).

  Although we only handled the trade mark registration for PATCHMAGNETS, CG Lawyers has represented this client for a number of years. Generally we advise clients to apply for registration of their trade mark as a word mark and also in the particular way they use it on their promotional material. PATCHMAGNETS is registered as both a word trade mark and also in its promotional form.

• Fridge Magnet

  Client website: www.fmf.com.au (opens in a new window)

  This is one of three examples from this client's portfolio of highly successful trade marks (PATCHMAGNETS, THE FRIDGE MAGNET FACTORY and ADPOST).

• Lil Sippa

  Client website: http://www.lilsippa.com.au/
  (opens in a new window)

  Lil Sippa is a registered trade mark from a large portfolio of marks belonging to a group of companies for which CG Lawyers acted.

• AdPost

  Client website: www.adpost.com.au (opens in a new window)

  This is one of three examples from this client's portfolio of highly successful trade marks (PATCHMAGNETS, THE FRIDGE MAGNET FACTORY and ADPOST).

• Twigz

  Client website: www.twigz.com.au (opens in a new window)

  It was surprising how many similar trade marks we turned up in our trade mark search report for this client prior to applying for registration (this often happens when clients have approached us with what they think is a totally unique and new design). Registration was however, trouble-free. CG Lawyers also sought to create some commercial opportunities via other contacts.

• Kidstuff

  Client website: www.kidstuff.com.au (opens in a new window)

  Kidstuff, with the assistance of CG Lawyers, was able to rely on its trade mark registration to stop another business from using the Kidstuff domain name address in its meta tagging to attract internet traffic to its website.

• Metz

  Client website: www.metz.net.au (opens in a new window)

  When CG Lawyers applied for registration of this trade mark on behalf of the client, IP Australia initially refused to accept the application because the small town of Metz in France produces concrete products. Instead, IP Australia wanted extensive evidence from our client about its use of the trade mark, which would have cost our client time and money. We pointed out to IP Australia that it should not maintain its objection because our client already had METZ registered as a word mark in relation to such products. IP Australia conceded this point and the mark was accepted for registration without the need for further evidence.

• Cafe Ideas

  Client website: www.cafeideas.com.au (opens in a new window)

  Our client has used CAFEIDEAS for a period of time. Fortunately, and with CG Lawyers' assistance, it applied for registration of CAFEIDEAS as a trade mark prior to its competitor who subsequently sought to do so. The competition's application was rejected by IP Australia because our client's application was submitted first.

• Thirst for Life

  Client website: www.thirstforlife.com.au (opens in a new window)

  This client has a portfolio of trade marks and when one of its trade marks was infringed CG Lawyers sent a letter of demand to the infringer on its behalf. We cited our client's registered trade mark and within a couple of months the infringer had stopped selling product bearing the infringing trade mark. Sometimes a registration is a hassle with which competitors don't want to deal.

• KingsWilliam Natural Health Care

  Client website: kingswilliam.com.au (opens in a new window)

  When this client came to CG Lawyers she wanted her trading company to apply for registration of the trade mark.

  However CG Lawyers was able to advise her about keeping ownership of such a valuable asset separate from her trading activities.

  As a result and on the advice of her accountant a trustee of a trust applied for registration of the trade mark and will license her trading company to use it.

  This means her branding is safe.

• Fitout Express

  Client website: www.fitoutexpress.com.au (opens in a new window)

  Registration of this client's trade mark significantly reduces the likelihood of competitors in the shopfitting industry copying the branding purchased (and paid for) as part of the purchase of the business. This also means that the reputation built up in the brand stays with the client.

• Glottogon

  Client website: www.glottogon.com (opens in a new window)
  Facebook: Glottogon Facebook Page (opens in a new window)

  Because this trade mark client also understood the need to own the copyright in the branding that had been designed for it, CG Lawyers prepared Deeds of Assignment of Copyright on their behalf.

• losebabyweight.com.au

  Client website: www.losebabyweight.com.au (opens in a new window)